I was commissioned by Levi Strauss and Co. to create some comic pages for staff training purposes. These comics depicts an expert stylist showing how to perform certain tasks to Levi’s standard.

I was given full creative control with this comic, the only guidelines being it needed to be A4 in size and have between 6 to 8 panels. The style and the character design were totally up to me. I wanted the comic to be in black and white as it would be easier to print and I wanted to give it a retro style to celebrate Levi’s history and 150th anniversary.

This comic was distributed across all Levi stores in both the UK and Europe and I will be making more comics for Levi’s in the future.